Product Manager
Develop and deliver new products by conducting market research, generating product requirements and specifications, creating product timeframes and plans, and crafting marketing strategies for new products.
Annual openings
2,658
BLS median wage
$110,050
Typical education
A minimum of a Bachelor's degree plus work experience
10-year growth
+8%
Career requirements
What does this career require?
The education, credentials, and on-the-job competencies Colorado employers expect for this role.
Typical education
A minimum of a Bachelor's degree plus work experience
Credential requirement
No certification is required or expected for this job.
Work experience
A considerable amount of work-related skill, knowledge, or experience is needed for these occupations. Work experience on a product development or management team is highly valued.
Employer competency information
Feedback from employers identifies the following critical competencies and how they apply for this job
- Teamwork and Interpersonal Skills — Act as a liaison between various departments, such as Sales, Product Development, and Business Operations.
- Customer Service — Understand what the consumer needs, will buy, and how much they will pay.
- Planning & Organizing — Lead the planning and organization for the successful completion of multiple projects on a long-term product roadmap.
- Problem Solving & Decision Making — Balance competing priorities and different approaches to develop a viable product; know how and when to say no when an idea will take the product off course.
Is this work a fit?
What the work actually feels like
How people in this career tend to spend their time, the interests it draws on, and a look at a typical day.
Work style
- With kids/peopleOccasionally
- On a computerOccasionally
- Outdoors / on-siteOccasionally
- With your handsOccasionally
Interests it draws on
- Business Support
- Business Management
Automation exposure
Low exposure
Tasks here lean on judgement and people skills that are hard to automate.
A typical day
- Assign duties or responsibilities to project personnel.
- Communicate with key stakeholders to determine project requirements and objectives.
- Confer with project personnel to identify and resolve problems.
- Create project status presentations for delivery to customers or project personnel.
- Develop or update project plans including information such as objectives, technologies, schedules, funding, and staffing.
- Identify project needs such as resources, staff, or finances by reviewing project objectives and schedules.